When asked about their changing priorities for 2017, B2B marketers indicated that their leading priorities have shifted from top-of-funnel to down-funnel activities.
Read on below to learn how B2B marketing priorities have shifted based on revenue, pipeline, and customers.
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<a href="http://www.uberflip.com" target="_blank"><img src="https://www.uberflip.com/wp-content/uploads/2017/12/top-5-changing-priorities-b2b-marketers.jpg "alt="Changing Priorities for B2B Marketers Infographic | Uberflip"/></a>
About the Author
Christine is a Content Marketer at Uberflip, where she focuses on creating content for content marketers (and digital marketers, and demand generation marketers, and really all sorts of marketers). She also wrote the (e)book on Content Experience.Follow on Twitter More Content by Christine Otsuka