Resource Hub Blog

Our blog is your source for information, ideas, and inspiration you can use in your marketing campaigns. Our main focus is content marketing, demand generation, account-based marketing, and sales enablement.

  • 5 Overlooked Conversion Optimization Tools

    5 Overlooked Conversion Optimization Tools

    Looking to improve your website conversion rates? Check out these lesser-known conversion optimization tools.

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  • Watch Conex 2019 On-Demand Now!

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  • How to Crush Your Content Marketing Goals

    How to Crush Your Content Marketing Goals

    In this blog post, we look at four of the most common content marketing goals and the steps you need to take in order to accomplish them.

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  • 10 B2B Marketing Trends to Watch in 2019

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  • Learn How to Build High-Converting Demand Experiences in Our New Guide!

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  • How To Create Harmony Between Account-Based Marketing and Demand Generation

    How To Create Harmony Between Account-Based Marketing and Demand Generation

    Managing your current demand generation efforts and thinking about going all-in on ABM? Here’s how to ensure the two work in unison.

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  • Using Uberflip to Elevate Your Onboarding Experience

    Using Uberflip to Elevate Your Onboarding Experience

    Get an inside look at how the team at Go Nimbly uses Uberflip to take their customer onboarding experience to the next level.

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  • 3 Process Improvements That Will Help Speed Up Your Creative Team

    3 Process Improvements That Will Help Speed Up Your Creative Team

    In this blog post, Uberflip's graphic designer explains how marketing teams can speed up their creative team and ultimately their output with these three process improvements.

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  • 27 Content Offers and Lead Generation Examples To Drive Demand

    27 Content Offers and Lead Generation Examples To Drive Demand

    Looking for ways to use content to drive demand? Check out this list of content offers and lead generation examples from B2B companies.

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  • Best B2B Lead Nurturing Examples

    Best B2B Lead Nurturing Examples

    In this article, you'll see some of the best examples of B2B lead nurturing campaigns and experiences.

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  • How To Create Content Consumption Paths

    How To Create Content Consumption Paths

    It's what every marketer wants—prospective buyers bingeing on their content. Get your buyers sales-ready faster by creating content consumption paths.

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  • Overcoming Content Experience Pitfalls

    Overcoming Content Experience Pitfalls

    While building a modern content experience may seem like a daunting task, it really isn’t. Here are some of the most common content experience pitfalls, as well as some solutions to help overcome them

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  • Find out how to 7x your conversion rate in The Content Experience Report

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  • Six Ways to Use Content Experiences for Event Marketing

    Six Ways to Use Content Experiences for Event Marketing

    Amp up your event marketing, engage attendees to stop by your booth, and create personalized follow-up experiences for event attendees using Uberflip.

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  • 10 Call To Action Examples You'll Want to Steal

    10 Call To Action Examples You'll Want to Steal

    Are you making the most of your CTAs? Check out these call to action examples to draw inspiration and direct visitor behavior.

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  • Who Should Own the Content Experience in Your Organization?

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  • Why Content Activation and Experience are on the Rise in B2B Content Marketing

    Why Content Activation and Experience are on the Rise in B2B Content Marketing

    Content activation and content experience are becoming more important than ever in B2B content marketing.

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  • F#ck Content Marketing—Focus on the Content Experience

    F#ck Content Marketing—Focus on the Content Experience

    In this article, Uberflip's President and CMO Randy Frisch spells out the end of content marketing as we know it and envisions the future of content and its place within marketing.

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  • Boost Your Engagement With Email Marketing Benchmarks

    Boost Your Engagement With Email Marketing Benchmarks

    Want to improve your email engagement? Find the email engagement metrics and email marketing benchmarks you need in this blog post.

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    Want more marketing tips, trends, and insights?

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  • 7 Game-Changing Marketing Automation Workflows for Lead Nurturing

    7 Game-Changing Marketing Automation Workflows for Lead Nurturing

    This blog covers 7 marketing automation workflows that increase lead quality, improve marketing productivity, and optimize your marketing automation.

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  • Do These 4 Things to Strengthen Your Nurture Program

    Do These 4 Things to Strengthen Your Nurture Program

    Launching a nurture program? Gating, logic, personalization, and data enrichment are all important factors to consider! In this post, we dig into the why and how.

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  • How to Distribute Personalized Content for Your ABM Program [cheat sheet]

    How to Distribute Personalized Content for Your ABM Program [cheat sheet]

    If you're not careful, your personalization efforts for your ABM program may come off less tailored and more creepy. Find out how to create a personalized strategy for 5 content distribution tactics.

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  • The Content Experience Framework: How to Build Content Experiences at Scale in 5 Easy Steps

    The Content Experience Framework: How to Build Content Experiences at Scale in 5 Easy Steps

    As marketers attempt to create personalized experiences for their prospects and target accounts, they'll need a framework to scale that approach. We break it down in 5 easy steps.

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  • 4 Tips for Better Blogging

    4 Tips for Better Blogging

    In this article, we explore four effective blogging strategies every marketer should implement to gain traffic and raise awareness.

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  • How to Choose the Right Level of Personalization For Your ABM Program

    How to Choose the Right Level of Personalization For Your ABM Program

    Unsure how tailored your account-based marketing efforts should be? We've got you covered.

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