Made With Uberflip Content Marketing

Uberflip Blog

The Uberflip Blog is your source for content marketing, social media, tech, and entrepreneurial insight! Our writers include experienced marketers, entrepreneurs, and social media experts.

  • Why Every Content Marketer Needs An Imaginary Friend

    Why Every Content Marketer Needs An Imaginary Friend

    To best envision your target audience, content marketers need to pick out at least one individual from the crowd and create a buyer persona. This post covers how to create your own buyer personas.

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  • 5 Things I Learned Switching From Post-Sales to Pre-Sales

    5 Things I Learned Switching From Post-Sales to Pre-Sales

    Making a career change can be challenging, but doing it within the same company makes it easy, right? Here's what Tyler Ryll learned when moving from a post- to pre-sales position at Uberflip.

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  • Oh, The Journeys You'll Know

    Oh, The Journeys You'll Know

    Transport back to your childhood while learning about building great content journeys from Dr. Seuss' "Oh, The Places You'll Go".

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  • Missed Opportunities: Content for the B2B Buyer Journey

    Missed Opportunities: Content for the B2B Buyer Journey

    Content can fuel your entire buyer journey. Learn how B2B marketers should focus on owning the journey from awareness to advocacy with content.

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  • A Challenge: Entertain With Your Content

    A Challenge: Entertain With Your Content

    Are we having fun yet?! With your content, that is. Uberflip COO, Randy Frisch, challenges marketers to grab his attention and create more entertaining content.

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  • How to Align Your Content to Stages in the Buying Cycle

    How to Align Your Content to Stages in the Buying Cycle

    This blog post shows how sales funnel stages can act as guide, but giving them too much sway in marketing content creation can lead to generic messages. AdStage shows their own content funnel.

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  • Own the Journey at The Uberflip Experience 2017

    Own the Journey at The Uberflip Experience 2017

    This post announces The Uberflip Experience 2017 content experience conference taking place on August 22 - 23 in Toronto, Canada. Marketers attending will learn from the leading minds in the industry.

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  • Content Marketing ROI: Interview with an Expert

    Content Marketing ROI: Interview with an Expert

    This blog features an interview with Ellen Gomes, Senior Content Marketing Manager at Marketo. She shared her insights on what she’s learned as a marketer on a leading marketing automation platform.

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  • The Top 10 Revenue Impacting Marketing Activities [Infographic]

    The Top 10 Revenue Impacting Marketing Activities [Infographic]

    This infographic shows the B2B marketer’s top ten marketing activities and channels that positively impact revenue. Content marketing experiences and word-of-mouth are the most effective tactics.

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  • We Win! Uberflip Awarded 2017 Killer Content Award for Bundled Content

    We Win! Uberflip Awarded 2017 Killer Content Award for Bundled Content

    In this post we announce that we're winners and recipients of Demand Gen Report's 2017 Killer Content Award under the category of Bundled Content.

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  • How to Leverage Uberflip for Account-Based Marketing and Selling

    How to Leverage Uberflip for Account-Based Marketing and Selling

    This post explains how to do Account Based Marketing and Selling using Uberflip. Uberflip can be leveraged for personalized marketing content, calls-to-action, customized content and email marketing.

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  • Content Marketing: Getting the Conversation Started

    Content Marketing: Getting the Conversation Started

    This blog posts covers getting the content marketing conversation started with leadership teams via a concept insight, which shows a deep understanding of content performance through data.

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  • B2B Marketing Conferences You Can't Miss this Spring!

    B2B Marketing Conferences You Can't Miss this Spring!

    In this blog post, we cover the 2017 B2B Marketing Conferences that every marketer should attend. These conferences cover the latest trending topics in content marketing, marketing technology and more

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  • A Guide to Gating Content

    A Guide to Gating Content

    In this blog post, we go through the pros and cons of gating content or leaving it un-gated and freely accessible. A decision tree shows the best way decide on gating a content marketing experience.

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  • A Guide to Creating Content for the Buyer-Customer Journey

    A Guide to Creating Content for the Buyer-Customer Journey

    Follow our guide to creating better content to fuel your buyer journey.

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  • How to Build a Path for Engagement Using a Content Hub

    How to Build a Path for Engagement Using a Content Hub

    Creating a more engaging journey starts with a better content experience. Learn how to enhance your engagement path with the help of an optimized content hub.

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  • Balancing Your Content: Stop Stressing Your Funnel

    Balancing Your Content: Stop Stressing Your Funnel

    Your content strategy should be balanced throughout the funnel to ensure better conversions. If your funnel is wobbly, it won't work! Find out ways to fix your unbalanced content.

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  • Uberflip Named Best Content Marketing Software for Marketing Teams in 2017

    Uberflip Named Best Content Marketing Software for Marketing Teams in 2017

    Uberflip is proud to announce that it has been named best content marketing platform on G2 Crowd’s list of best software for marketing teams in 2017.

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  • Using Content for Customer Marketing (And How We Do It)

    Using Content for Customer Marketing (And How We Do It)

    Don't stop marketing after a prospect becomes a customer. Learn how to use content to maintain your relationships with your customers.

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  • Content Roundup: Marketers Who Entertain

    Content Roundup: Marketers Who Entertain

    We love when marketers entertain while they inform. Check out these examples of marketers who have entertained us with their content.

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