The Marketer's Journey: What content engages you?
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Get your headphones ready! Tune in to these podcasts to discover top marketers’ secrets for creating killer content experiences that accelerate buyer journeys.
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The Marketer's Journey | Season 9
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This CMO's GTM Plan Weeks After Being Acquired by HPE with Bill Talbot, CMO of OpsRamp [Podcast]
On this episode of The Marketers Journey, Randy Frisch interviews Bill Talbot weeks after OpsRamp was acquired by the well-known brand Hewlett Packard Enterprise (HPE).
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Your No-Fear Guide to Scaling Personalized Content for ABM
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People Buy From People They Trust with Wendy Steinle, CMO at Domo [Podcast]
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Other Great Episodes
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Customer Marketing Is More Than Just Having a Newsletter w/ Bryan Urioste, CMO of Redwood Software [Podcast]
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No One Wants to Buy AI… They Need a Solution w/ Stephen Gold, CMO at SparkCognition [Podcast]
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Your guide to marketing in a down market
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Why CMOs Misunderstand the Role of Analysts w/ Joe Sawyer, CMO at Mirakl [Podcast]
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How this CMO Manages Change in a High-Growth Company w/ Latané Conant, CMO at 6sense [Podcast]
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This B2C Leader Became Infor's CMO by Focusing on Engaging People w/ Kelly Buchanan Spillers, CMO at Infor [Podcast]
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Get more resources on marketing strategy and content experience.
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Using the Voice of the Customer at Every Stage of the Buyer Journey w/ Sandeep Singh Kohli, CMO at Venafi [Podcast]
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Why It's Okay to Jump Lanes in Your Career and in the Buyer Journey w/ Ashley Kramer, CMO/CSO at GitLab [Podcast]
Ashley Kramer has wisdom to share about taking an unconventional route to the CMO role. She offers her perspective on how to make customers feel welcome and connect with them through smart content.
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Your guide to building demand generation experiences
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Strategic Positioning is Key to Relevance with Customers w/ Tom Butta [Podcast]
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Why Segmentation Starts with Brand Positioning w/ Carin Van Vuuren, CMO at Greenhouse [Podcast]
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Reinventing Your Event Strategy Post Pandemic w/ Ran Avrahamy, CMO at AppsFlyer [Podcast]
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How to Target the Right Audience by Unifying Customer Data w/ Megan McDonagh [Podcast]
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Fun Is Key to Creating Engaging Brand Experiences w/ Kevin Marasco, CMO at Tebra [Podcast]
Tebra's Kevin Marasco shares his tips for building a brand that feels approachable and authentic to your customers.
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Check out upcoming webinars and events from Uberflip.
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Breaking Down the Barriers Between GTM Teams w/ Amanda Bird Malko, CMO at G2 [Podcast]
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The Best Question to Ask Your Company’s Experts w/ Lisa Campbell, CMO at OneTrust [Podcast]
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Why Segmentation Ensures Engaging Messaging w/ Quinn O'Brien [Podcast]
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![This CMO's GTM Plan Weeks After Being Acquired by HPE with Bill Talbot, CMO of OpsRamp [Podcast]](https://content.cdntwrk.com/mediaproxy?url=https%3A%2F%2Fcontent.cdntwrk.com%2Ffiles%2FaHViPTIxOCZjbWQ9aXRlbWVkaXRvcmltYWdlJmZpbGVuYW1lPWl0ZW1lZGl0b3JpbWFnZV82NDc1MTY5MWE5ZDlhLmpwZyZ2ZXJzaW9uPTAwMDAmc2lnPWE0ZDhhZjE1OTEwMTBmYzY0NDY3OThiNDBiMjk5MDJm&size=1&version=1685462764&sig=df42ef6a3b3a1ebfef3f9a6d57df386e&default=hubs%2Ftilebg-blogs.jpg)
![People Buy From People They Trust with Wendy Steinle, CMO at Domo [Podcast]](https://content.cdntwrk.com/mediaproxy?url=https%3A%2F%2Fcontent.cdntwrk.com%2Ffiles%2FaHViPTIxOCZjbWQ9aXRlbWVkaXRvcmltYWdlJmZpbGVuYW1lPWl0ZW1lZGl0b3JpbWFnZV82NDY3ZDk4ZDljZjE1LnBuZyZ2ZXJzaW9uPTAwMDAmc2lnPTI0MTczMDZhZDZkMWRlYzAzZDNhZTUzZjJiODRkZmEx&size=1&version=1684857897&sig=78174dd2423ae7a8d4f7de8192644db7&default=hubs%2Ftilebg-blogs.jpg)
![Customer Marketing Is More Than Just Having a Newsletter w/ Bryan Urioste, CMO of Redwood Software [Podcast]](https://content.cdntwrk.com/mediaproxy?url=https%3A%2F%2Fcontent.cdntwrk.com%2Ffiles%2FaHViPTIxOCZjbWQ9aXRlbWVkaXRvcmltYWdlJmZpbGVuYW1lPWl0ZW1lZGl0b3JpbWFnZV82NDBmODQ1NDYzMzZlLmpwZyZ2ZXJzaW9uPTAwMDAmc2lnPTNmYWE3MWNlZGVkZDQ5ODhhODk5MzgyNGRiYjliMTBj&size=1&version=1684527322&sig=229bd9753e7b1d56fada2b233dcd7a3e&default=hubs%2Ftilebg-blogs.jpg)
![No One Wants to Buy AI… They Need a Solution w/ Stephen Gold, CMO at SparkCognition [Podcast]](https://content.cdntwrk.com/mediaproxy?url=https%3A%2F%2Fcontent.cdntwrk.com%2Ffiles%2FaHViPTIxOCZjbWQ9aXRlbWVkaXRvcmltYWdlJmZpbGVuYW1lPWl0ZW1lZGl0b3JpbWFnZV82NDA2NzNjYjkxYmZkLmpwZyZ2ZXJzaW9uPTAwMDAmc2lnPWJjYWY4NGI1ZjMxNGRhYTFkY2Q3Yjc1MjY2YThmZTFk&size=1&version=1678208061&sig=86ae2cb91eba1a14baa83332e9bb0d91&default=hubs%2Ftilebg-blogs.jpg)
![Why CMOs Misunderstand the Role of Analysts w/ Joe Sawyer, CMO at Mirakl [Podcast]](https://content.cdntwrk.com/mediaproxy?url=https%3A%2F%2Fcontent.cdntwrk.com%2Ffiles%2FaHViPTIxOCZjbWQ9aXRlbWVkaXRvcmltYWdlJmZpbGVuYW1lPWl0ZW1lZGl0b3JpbWFnZV82M2Y4ZmFmNzUyNjg2LmpwZyZ2ZXJzaW9uPTAwMDAmc2lnPWZjMDM3YTFiNzAwNzAzNmEwMTYwODVmYjllMjM2ZWY3&size=1&version=1677620683&sig=3f247841c62aa0a97b5c8912082042bc&default=hubs%2Ftilebg-blogs.jpg)
![How this CMO Manages Change in a High-Growth Company w/ Latané Conant, CMO at 6sense [Podcast]](https://content.cdntwrk.com/mediaproxy?url=https%3A%2F%2Fcontent.cdntwrk.com%2Ffiles%2FaHViPTIxOCZjbWQ9aXRlbWVkaXRvcmltYWdlJmZpbGVuYW1lPWl0ZW1lZGl0b3JpbWFnZV82M2Y0ZmQ4Y2NhMDNlLmpwZyZ2ZXJzaW9uPTAwMDAmc2lnPTc4NzY2OWJiYTQ2NjllMzRiYmMyZmFlOTliYjBjMTQx&size=1&version=1677000105&sig=7e14ba8231c591f20a134d2b4a37459e&default=hubs%2Ftilebg-blogs.jpg)
![This B2C Leader Became Infor's CMO by Focusing on Engaging People w/ Kelly Buchanan Spillers, CMO at Infor [Podcast]](https://content.cdntwrk.com/mediaproxy?url=https%3A%2F%2Fcontent.cdntwrk.com%2Ffiles%2FaHViPTIxOCZjbWQ9aXRlbWVkaXRvcmltYWdlJmZpbGVuYW1lPWl0ZW1lZGl0b3JpbWFnZV82M2VhYzBiNjc4Nzg4LmpwZyZ2ZXJzaW9uPTAwMDAmc2lnPTVhM2M5NDU5MDFhYTJiZTllODlkNDBhNDRmNjQ0NjA2&size=1&version=1676396815&sig=8672a04e1accb852ebf57c2c37844790&default=hubs%2Ftilebg-blogs.jpg)
![Using the Voice of the Customer at Every Stage of the Buyer Journey w/ Sandeep Singh Kohli, CMO at Venafi [Podcast]](https://content.cdntwrk.com/mediaproxy?url=https%3A%2F%2Fcontent.cdntwrk.com%2Ffiles%2FaHViPTIxOCZjbWQ9aXRlbWVkaXRvcmltYWdlJmZpbGVuYW1lPWl0ZW1lZGl0b3JpbWFnZV82M2UxODk2MDhjMmM4LmpwZyZ2ZXJzaW9uPTAwMDAmc2lnPTBlNzExYTdlNGQzNzgyYmZkMTI3MTJlYjk3ZmExOWNh&size=1&version=1675791373&sig=5b8f39501cec98df2d07c283362965a3&default=hubs%2Ftilebg-blogs.jpg)
![Why It's Okay to Jump Lanes in Your Career and in the Buyer Journey w/ Ashley Kramer, CMO/CSO at GitLab [Podcast]](https://content.cdntwrk.com/mediaproxy?url=https%3A%2F%2Fcontent.cdntwrk.com%2Ffiles%2FaHViPTIxOCZjbWQ9aXRlbWVkaXRvcmltYWdlJmZpbGVuYW1lPWl0ZW1lZGl0b3JpbWFnZV82M2Q4NDJjNTBmNWIzLmpwZyZ2ZXJzaW9uPTAwMDAmc2lnPWRkZGE4MzM2YTYzZWE4MzIyMWM0OGYxYWFkNTZjZTg4&size=1&version=1675184027&sig=debd3c3d1b9416790fedf7ca34d6ea29&default=hubs%2Ftilebg-blogs.jpg)
![Strategic Positioning is Key to Relevance with Customers w/ Tom Butta [Podcast]](https://content.cdntwrk.com/mediaproxy?url=https%3A%2F%2Fcontent.cdntwrk.com%2Ffiles%2FaHViPTIxOCZjbWQ9aXRlbWVkaXRvcmltYWdlJmZpbGVuYW1lPWl0ZW1lZGl0b3JpbWFnZV82M2NmMWFiOGFkNTY5LmpwZyZ2ZXJzaW9uPTAwMDAmc2lnPTYxNzUxZDllOTRmMjcyYzY4ZTliZmJhODVhMDZlMzY4&size=1&version=1674579208&sig=82143f4fa8b91bb951d6bcb3dd2ccda9&default=hubs%2Ftilebg-blogs.jpg)
![Why Segmentation Starts with Brand Positioning w/ Carin Van Vuuren, CMO at Greenhouse [Podcast]](https://content.cdntwrk.com/mediaproxy?url=https%3A%2F%2Fcontent.cdntwrk.com%2Ffiles%2FaHViPTIxOCZjbWQ9aXRlbWVkaXRvcmltYWdlJmZpbGVuYW1lPWl0ZW1lZGl0b3JpbWFnZV82M2M1ZTFjNGMxODVhLmpwZyZ2ZXJzaW9uPTAwMDAmc2lnPWUyMGYyNjg4MmM5ODk1OTE3YzM3N2JlOGYyNjMyOTc4&size=1&version=1674079243&sig=1975d7d10cf8a3290d96e042754ef910&default=hubs%2Ftilebg-blogs.jpg)
![Reinventing Your Event Strategy Post Pandemic w/ Ran Avrahamy, CMO at AppsFlyer [Podcast]](https://content.cdntwrk.com/mediaproxy?url=https%3A%2F%2Fcontent.cdntwrk.com%2Ffiles%2FaHViPTIxOCZjbWQ9aXRlbWVkaXRvcmltYWdlJmZpbGVuYW1lPWl0ZW1lZGl0b3JpbWFnZV82M2I4YjIwYmM3NTdiLmpwZyZ2ZXJzaW9uPTAwMDAmc2lnPWRjZDM5MWRmYjlhZjlhNWZjY2Q2NjlkNjJkNzc0ZTM0&size=1&version=1674079243&sig=99500e326f3833f83dc2f226e4fdb0ec&default=hubs%2Ftilebg-blogs.jpg)
![How to Target the Right Audience by Unifying Customer Data w/ Megan McDonagh [Podcast]](https://content.cdntwrk.com/mediaproxy?url=https%3A%2F%2Fcontent.cdntwrk.com%2Ffiles%2FaHViPTIxOCZjbWQ9aXRlbWVkaXRvcmltYWdlJmZpbGVuYW1lPWl0ZW1lZGl0b3JpbWFnZV82M2FmMWYxMzBiY2M2LmpwZyZ2ZXJzaW9uPTAwMDAmc2lnPTg4YzVkMWJmOGZkZTUxZjM5ZDJhOTgwMWYwMzNiYzIw&size=1&version=1674079243&sig=db8fa1c5e8040cffcc25fa35a1236f5e&default=hubs%2Ftilebg-blogs.jpg)
![Fun Is Key to Creating Engaging Brand Experiences w/ Kevin Marasco, CMO at Tebra [Podcast]](https://content.cdntwrk.com/mediaproxy?url=https%3A%2F%2Fcontent.cdntwrk.com%2Ffiles%2FaHViPTIxOCZjbWQ9aXRlbWVkaXRvcmltYWdlJmZpbGVuYW1lPWl0ZW1lZGl0b3JpbWFnZV82M2EwZDkzY2MyODMxLmpwZyZ2ZXJzaW9uPTAwMDAmc2lnPTE0YmFlYjdlNTM5ZWE1Y2Q5NjcxYWU1MDAxNTA0ZDdm&size=1&version=1674079243&sig=80f17f852908e2b9afdd6a9da2f9815d&default=hubs%2Ftilebg-blogs.jpg)
![Breaking Down the Barriers Between GTM Teams w/ Amanda Bird Malko, CMO at G2 [Podcast]](https://content.cdntwrk.com/mediaproxy?url=https%3A%2F%2Fcontent.cdntwrk.com%2Ffiles%2FaHViPTIxOCZjbWQ9aXRlbWVkaXRvcmltYWdlJmZpbGVuYW1lPWl0ZW1lZGl0b3JpbWFnZV82Mzk4YTc2ZDJiNTU5LmpwZyZ2ZXJzaW9uPTAwMDAmc2lnPWIxNjFiNmVlMzFjY2Q4YTIyZTFiMmNkMTUzOTM4MDc3&size=1&version=1674079243&sig=42ef8c909dd9a224f3b4315231d2883a&default=hubs%2Ftilebg-blogs.jpg)
![The Best Question to Ask Your Company’s Experts w/ Lisa Campbell, CMO at OneTrust [Podcast]](https://content.cdntwrk.com/mediaproxy?url=https%3A%2F%2Fcontent.cdntwrk.com%2Ffiles%2FaHViPTIxOCZjbWQ9aXRlbWVkaXRvcmltYWdlJmZpbGVuYW1lPWl0ZW1lZGl0b3JpbWFnZV82MzhkZmFkNTEzOWQ2LmpwZyZ2ZXJzaW9uPTAwMDAmc2lnPWZkMzVmMjA4NzJkMDkyZmZlOWY4ODI3YmQ0NjdkNmVm&size=1&version=1674079243&sig=aa29890cd1ad310642f40751fb85c63d&default=hubs%2Ftilebg-blogs.jpg)
![Why Segmentation Ensures Engaging Messaging w/ Quinn O'Brien [Podcast]](https://content.cdntwrk.com/mediaproxy?url=https%3A%2F%2Fcontent.cdntwrk.com%2Ffiles%2FaHViPTIxOCZjbWQ9aXRlbWVkaXRvcmltYWdlJmZpbGVuYW1lPWl0ZW1lZGl0b3JpbWFnZV82MzgxM2VkODcwNzJiLmpwZyZ2ZXJzaW9uPTAwMDAmc2lnPTY5ZDk2MjU1MmY3ZGY4YjU5ZDg5YmNjNzg0MGRmNGNk&size=1&version=1674079243&sig=b4e91bec4544e6266c6e494438a1deb5&default=hubs%2Ftilebg-blogs.jpg)