Shaping the Remote Buyer’s Journey with Messaging [Podcast]
It’s incredibly important to meet face-to-face with customers—except that right now, we can’t. We have to rely on messaging more than ever before.
In this episode, I interview Christophe Coutelle, VP of Marketing at Element AI, about the two strategies he’s using for messaging right now.
What we talked about:
- Global sales in a world without international travel
- How to be timely and relevant (without exhausting your clients)
- The relaxation benefits of spending 5-6 hours a day in the water