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Learn how to
flip your funnel
for account-based marketing at scale

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Ready, Aim, Flip! Flipping Your Funnels for Account-Based Marketing at Scale

June 28, 2016 Victoria Hoffman

Account-based marketing is laser-focused B2B marketing. Once you've made the decision to flip the old lead-based sales funnel on its head with ABM and identify your best-fit accounts, your sales & marketing (or "SMarketing") team will be aligned like never before.

In this ABM Hacks session with Terminus' Sangram Vajre, you will learn:

  • How to identify best-fit accounts and expand your reach within an account
  • How to engage contacts on their terms
  • How to execute an ABM playbook
  • How to accelerate sales pipeline velocity and grow new revenue

Learn how to leverage content across the entire buyer journey. Get your tickets for The Uberflip Experience today!

About the Author

Victoria Hoffman

Victoria is a Content Marketing Manager at Uberflip. When not executing Uberflip's content marketing strategy, she enjoys musicals, pizza, and puns.

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