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Your destination for ebooks, guides, articles, and videos on marketing strategy and content experience.

The Multi-Channel Debate

In this webinine, Jay Baer and Randy Frisch dig into the idea of choosing the right channels to meet customers where they are.

The channels you choose to focus on as a demand marketer have an impact on everything from the speed of a buyer's journey to your customer acquisition cost. In this webinine, Jay Baer and Randy Frisch dig into the idea of choosing the right channels to meet customers where they are—and not necessarily investing in more channels.