Uberflip is proud to announce the launch of its 1st annual Content Experience Explorer (EXPY) Awards. The EXPY Awards recognize marketers who have demonstrated an exceptional focus on the content experience to help educate, inform, and entertain their audience. The nominees consist of thought leaders and practitioners within marketing and demand generation, who are challenging the status quo, changing the way that we experience content.
The winners will be judged based on the level of excellence shown in the creation of content experiences. Each of the EXPY award nominees have demonstrated an ability to:
Clearly define engagement paths that help to establish meaningful connections and long-term relationships with visitors, prospects, and customers.
Optimize their content experiences for lead generation across channels, including mobile, social, display, video, etc.
Empower teams from across their organization to utilize content and create amazing content experiences along the entire buyer journey.
Fuel conversations with prospects to close deals.
“Our first annual EXPY Awards celebrate the best content marketers out there, who are changing the game by putting content experiences front and center in everything they do,” said Uberflip President and CMO, Randy Frisch. “The list of nominees showcases what can be achieved once the content experience is taken seriously—as both an art and science that content marketers can master—to deliver content that’s as compelling as it is memorable for audiences, prospects, and ultimately, customers.”
The EXPY Awards winners will be announced on August 23, 2017 at Uberflip Presents: The Content Experience, Uberflip’s annual content marketing conference in Toronto. View a complete list of the nominees at expy.uberflip.com.