Charities and NPOs Explore the Power of Content Marketing Using Uberflip
Uberflip has kick-started its Uberflip Gives Back initiative, which empowers charities to spread their message without worrying about the high costs of content enhancement and distribution. Included in the first cohort of this newly-launched program are Autism Ontario, Children’s Healthcare of Atlanta, and Mount Sinai Hospital.
“Uberflip wanted to support some great causes and help them reach a large audience with minimal marketing budget,” explains Uberflip COO Randy Frisch. “With the power of Uberflip’s engaging reader experience and digital distribution tools, we’re certain that our first cohort of charities will increase their support and awareness.”
Uberflip is a platform that allows marketers to enhance, distribute, and ultimately track their publications. Businesses of all types – ranging from law firms, advertising agencies, colleges, magazine publishers etc – are already using Uberflip to deliver stunning flipbook reading experiences to their audiences. Further, Uberflip’s HTML5 delivery means that publications are already optimized for smartphones and tablets as the content is delivered through the browser.
“With Uberflip, an organization like the Children’s Healthcare of Atlanta can now convert their existing Med Clips magazine to create a digital edition. Best of all, they can now track how patients, families, and healthcare practitioners are reading this information about pediatric healthcare.” says Frisch.
For charities interested in partnering with Uberflip for digital content publishing and distribution, please fill out this form by August 17, 2012 to be considered for the next cohort.