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Making It to the Top: Becoming the Head of Marketing [Podcast]

What’s it like in your first year of your first job as head of marketing? For one thing, you have to build your team.

In this episode of The Marketer's Journey, I interview James Winter, VP of Marketing at Brandfolder, about his first year in his first VP marketing role.

What we talked about:

  • From job hopper to explosive growth at his first VP role
  • Sell to the buyers, not to the analysts
  • If you’re looking for the trip of a lifetime, go to Colombia

Check out this and other episodes of The Marketer’s Journey on Apple Podcasts, SpotifyStitcher, and Google Play

About the Author

Randy Frisch is a co-founder of Uberflip and held many roles, including President and CMO, where he evangelized the content experience.

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