Kelley O’Brien, Director - Interactive, Digital, Social at Krispy Kreme, joins the Content Experience Show to discuss bringing personal experiences to a worldwide audience.
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In This Episode:
- How social can be used to engage your audience in product creation
- Why being a B2C brand with a fun persona still requires strategy and planning
- How to balance a personal experience with a global experience with a multinational audience
Visit Conex: The Content Experience Show stream for more insights from your favorite content marketers.
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