Blogging and Copywriting for a B2B Content Hub

Content doesn't write itself. Check out our tips for blogging and copywriting like a pro.

  • A Serious Look at Adding Humor to Your B2B Content Marketing

    A Serious Look at Adding Humor to Your B2B Content Marketing

    Humor can add a little flavor and increase audience engagement in your B2B content marketing.

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  • Discover how to boost content performance by 800% in our new report!

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  • 5 Ways To End A Blog Post

    5 Ways To End A Blog Post

    Where do you start when you don't know how to end your blog post?

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  • Good Marketers Create, Great Marketers Curate

    Good Marketers Create, Great Marketers Curate

    Many modern marketers are faced with a lack of time and resources - we are expected to do a lot with very little. Cure your woes with content curation.

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  • Are We Creating Too Much Content?

    Are We Creating Too Much Content?

    If you're creating content like crazy but you aren't seeing the return you expect, chances are you may be creating too much content. Learn more from BrightInfo's Head of Content, Assaf Dudai.

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  • Is it Quality, Quantity, or Both? Changing Your Team's Mindset on a Classic Debate

    Is it Quality, Quantity, or Both? Changing Your Team's Mindset on a Classic Debate

    What works for one company may not work for yours. Read this post to figure out the best strategy for your content team.

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  • How to Write Compelling Content on a Subject You Know Nothing About

    How to Write Compelling Content on a Subject You Know Nothing About

    For most of us in B2B businesses, we didn't join the company as a complete expert in our product or service. So how do we market and write about things we know very little about?

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  • How to Generate Traffic & Conversions on Your Blog... Without Publishing Another Post38:07

    How to Generate Traffic & Conversions on Your Blog... Without Publishing Another Post

    Tired of creating content? Here's how to generate traffic and leads WITHOUT publishing another blog post.

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  • How to Create the Perfect Knowledge Base Article

    How to Create the Perfect Knowledge Base Article

    Having to search around a website to find a simple answer is the worst. Create better knowledge base articles to keep your customers (and support team) happy.

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  • Who Should Own the Content Experience in Your Organization?

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  • What We Learned From Publishing (and Analyzing) 1,000 Blog Posts

    What We Learned From Publishing (and Analyzing) 1,000 Blog Posts

    Publishing and analyzing 1,000 blog posts can lead to quite a few unexpected discoveries.

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  • How to Increase Your Content’s Discoverability

    How to Increase Your Content’s Discoverability

    60-70% of B2B content sits unused. Learn how to increase your content's discoverability and improve your content marketing performance in our free eBook.

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  • From Couch to Pro Blogger: How to Get Over Your Fears of Blogging

    From Couch to Pro Blogger: How to Get Over Your Fears of Blogging

    Here are some tips and tricks to get into the writing mindset and get over your fears of blogging.

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  • Why Every B2B Salesperson Should Blog

    Why Every B2B Salesperson Should Blog

    Content creation shouldn't be limited to just the marketing team. Learn how content created by a salesperson can take your conversations to the next level.

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  • 3 Ways to Train Your Writers on Brand Voice

    3 Ways to Train Your Writers on Brand Voice

    Establishing a strong brand voice will help improve your content's relevancy and increase your content marketing productivity.

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  • How to Accelerate the Growth of Your B2B Blog1:07:15

    How to Accelerate the Growth of Your B2B Blog

    Write. Publish. Share. Repeat... If only growing a business blog was that simple. In this presentation, HubSpot's Anum Hussain explains how to grow your blog into a key business asset.

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  • 7+ Things You Can Embed in Your Next Blog Post to Increase Engagement

    7+ Things You Can Embed in Your Next Blog Post to Increase Engagement

    Sick of the same old blog post format? Shake things up by embedding presentations, quizzes, social posts, and more.

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  • SEO Writing Tips for 2016

    SEO Writing Tips for 2016

    Stay ahead of the competition by creating quality content that's search engine friendly.

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  • 5 Weird (But Effective) Content Creation Habits

    5 Weird (But Effective) Content Creation Habits

    When it comes to content writing, you've got to do what you've got to do. Give these unconventional content creation tips a try.

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  • B2B Content Hacks: 5 Ways to Instantly Improve Any Blog Post

    B2B Content Hacks: 5 Ways to Instantly Improve Any Blog Post

    Turn your blog posts into the valuable content assets they're meant to be.

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  • B2B Content Marketing Shouldn't Hurt: 8 Ailments and How to Cure the Pain

    B2B Content Marketing Shouldn't Hurt: 8 Ailments and How to Cure the Pain

    It’s time to stop remedying your content marketing problems with band-aid solutions and address these symptoms at the source.

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  • Method Blogging: How to Become a Member of Your Own Audience (And Why You Should)

    Method Blogging: How to Become a Member of Your Own Audience (And Why You Should)

    Enhance your effectiveness as a content marketer by becoming a member of your own audience.

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