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Accelerate your Buyer's Journey by curating relevant content

Accelerate your Buyer's Journey by curating relevant content

Published Date February 2, 2022

Author Erin Kann

About the Author

Erin is a former content marketing manager at Uberflip. She helped create a lot of the great content you're reading today.

Follow on Linkedin More by Erin Kann

Previous Video

The sales engagement campaign that saw reps engage 400 accounts in 90 days

Jocelyn Lo, Associate Marketing Director at TripleLift, demonstrates that the more marketing and sales work together, the more business results can improve.
Next Video

The demand generation campaign that increased conversion to 75%

EcoVadis created a multichannel campaign that provided a consistent customer experience while leveraging both ABM and sales engagement.

Other Content in This Stream

about 1 year ago
PathFactory Acquires Uberflip: Facing The Future of B2B Together

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about 1 year ago
The Self-Service Surge: How to Revamp Your B2B Marketing Strategy for the Modern Buyer

Download Forrester’s Report "Embrace These B2B Mindset Shifts To Accelerate Lifecycle Revenue Evolution" and read on for tips and tricks on adapting your marketing strategy in this new era.

Read Article
about 1 year ago
The Next Generation of Uberflip Enables Personalized Engagement at Scale

Uberflip is excited to announce the next generation of its platform, which enables B2B marketers to deliver personalized engagement throughout the customer lifecycle.

Read Article
over 1 year ago
Navigating the Wild West of B2B Marketing: A Playbook for Success

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over 1 year ago
Hot takes: Industry pros weigh in on content marketing in 2023 vs. 2024

The marketing industry is always evolving, but 2023 was a particularly interesting year. Hear opinions from industry pros on what they experienced and where they think things are going in 2024.

Read Article
over 1 year ago
Does your B2B thought leadership article really even matter?

Read Article
over 1 year ago
Why you shouldn't make a dog CEO or care about vanity metrics

Vanity metrics mean nothing, and chasing them can actually hinder your marketing efforts. Start reporting on more meaningful metrics.

Read Article
over 1 year ago
Engage prospects in the buyer’s journey with personalized content streams

Unlock the power of personalized content microsites and transform your buyer's journey

Read Article
almost 2 years ago
How generative AI is transforming B2B content marketing

Read Article
almost 2 years ago
How Digital Sales Rooms Can Transform B2B Sales

Read Article
almost 2 years ago
Closing B2B Deals and The Rise of Digital Sales Rooms

Boost B2B Sales with Digital Sales Rooms! Learn the game-changing strategies in this article. #B2B #SalesRooms

Read Article
almost 2 years ago
How Digital Sales Rooms Can be Your Ticket to Better Customer & Revenue Results

Elevate sales with Digital Sales Rooms (DSRs) – personalized, engaging, and long-lasting solutions for modern teams.

Read Article
almost 2 years ago
How DSRs are Driving Increased Sales Reach and Real-Time Engagement

Explore how digital sales rooms (DSRs) transform the modern sales landscape. Dive into the benefits, challenges, and real-world impact of DSRs in a post-COVID world.

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about 2 years ago
The benefits of ABM for B2B businesses

Read Article
over 2 years ago
Trust, personalization, and privacy: how Uberflip stays ahead of the curve

It’s clear that two trends dominate the privacy lens for buyers: the need for trust and the desire for personalization. We dig deep into these trends and why they're so important to your organization.

Read Article
over 2 years ago
A peek beneath the hood of Uberflip’s self-guided demo project w/ Ben Hoehn and Rhandi Jenkins [The Flipside]

Learn about how Uberflip used, ahem, Uberflip to create a self-guided demo that quickly shows off personalization and how it works.

Read Article
about 2 years ago
Serving up personalized content with Site Engager w/ Andriy Koval, Waqas Khan, and Ben Hoehn

Read Article
over 2 years ago
Uberflip Named as Finalist in the 2023 Inspiring Workplaces Awards

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about 2 years ago
How to use personalized experiences to engage sales prospects

Are you closing with content? We explore some ways you can equip your sales team with the content they need to help build trust with prospects and close more deals.

Read Article
over 2 years ago
Why It's Okay to Jump Lanes in Your Career and in the Buyer Journey w/ Ashley Kramer, CMO/CSO at GitLab [Podcast]

Ashley Kramer has wisdom to share about taking an unconventional route to the CMO role. She offers her perspective on how to make customers feel welcome and connect with them through smart content.

Read Article

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