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Why Good Content isn't Good Enough

What's your record for time spent streaming shows and movies on Netflix in a single sitting? It's okay if you don't want to share. The reason why you find it so hard to put down the remote once you've settled into your favourite show is thanks in large part to the Netflix's content experience. 

This week, VP of Marketing, Michael Waldron shares why creating great content is only the beginning of your content marketing strategy's success, along with tips for how you can take your content even further. (Spoiler alert: it's your content experience.)

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About the Author

This post is brought to you by the Uberflip team. Uberflip’s <a href="">content experience platform</a> provides personalized pathways that turn prospects into customers and customers into loyal advocates. We're changing the way people think about content.

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