Leveraging Webinars & Optimizing Content to Generate Leads

October 2, 2015

You might be creating awesome content, but is it converting?

In this B2B Content Hacks session with Hana Abaza, you’ll learn:

  • How to create valuable content for your audience
  • How to build a content experience that’s better equipped to seize conversion opportunities
  • How to strategically gate content to boost your conversion rates​
Previous Video
Measuring the Impact of Content Marketing
Measuring the Impact of Content Marketing

<p>In the ever-changing content marketing landscape, it can be difficult to establish agile content marketi...

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How to Make Video the Key Player In Your Content Mix It Was Meant to Be
How to Make Video the Key Player In Your Content Mix It Was Meant to Be

<p>Video is an effective part of any content mix, but many marketers shy away from it because of wrongful a...