Braveen Kumar

Braveen is a Content Marketer at Shopify.

about 5 years ago
A Serious Look at Adding Humor to Your B2B Content Marketing

Humor can add a little flavor and increase audience engagement in your B2B content marketing.

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about 5 years ago
5 ways to end a blog post

Where do you start when you don't know how to end your blog post?

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over 6 years ago
B2B Content Hacks: 5 Ways to Instantly Improve Any Blog Post

Turn your blog posts into the valuable content assets they're meant to be.

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over 6 years ago
B2B Content Hacks: 6 Research Hacks That Will Save You Time

Performing research for your B2B content doesn't have to be grueling. These 6 hacks will help cut down on the time you spend collecting sources.

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over 6 years ago
How to Sell Your Team On That Amazing New Tool They Don't Know They Need (Yet)

Stop settling for the way things are. Here's how to convince your team to adopt that awesome solution you know they need.

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over 6 years ago
How to Give Your Content a Competitive Edge in a Crowded Niche

Is your niche oversaturated with content? Here are five ways to give your content a leg up.

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over 6 years ago
Customer Marketing With Content

Learn how to use content marketing for customer retention.

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over 6 years ago
Sales & Marketing Alignment: Why "SMarketing" Matters [Infographic]

Sales and Marketing have the same goal: To generate more revenue. So why is it so difficult for these two teams to get on the same page?

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over 6 years ago
5 Psychological Hacks for High-Impact Content Marketing

Get inside your audience's head. Use these psychological frameworks to help you create content that performs.

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over 6 years ago
You Know You're a Canadian Marketer When...

This post is dedicated to the Canadian marketer.

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over 6 years ago
Why Marketers Must Be Teachers in the Era of Self-Education

With 94% of B2B buyers conducting their own research before purchasing anything, content is now your first point of contact. Here's how you can use your content to educate your potential buyers.

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over 6 years ago
The Marketing Automation Revolution [Infographic]

Marketing automation adoption has increased by 11 times since 2011. Learn more about the marketing automation revolution.

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over 6 years ago
The One Edit That Could Save Your Content

Many content marketers are overlooking an important stage of editing. Find out what it is and how it can drastically improve your content.

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over 6 years ago
7 Silent (But Deadly) Ways You're Killing Your Content's Credibility

Get to know the silent (but deadly) details that are stinking up your content and killing your credibility.

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almost 7 years ago
How to Prolong Your Content's Lifespan by Improving Discoverability

Increase your content's longevity by making it easy to find.

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almost 7 years ago
5 Direct Response Copywriting Techniques For Content That Converts

Use these simple principles of direct response copywriting to help boost the performance of your content marketing.

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almost 7 years ago
Demystifying "Valuable" Content

What exactly does it mean to create "valuable " content for your audience?

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almost 7 years ago
5 Ways To Start A Blog Post

You only get one chance to make a first impression. Here's how to hook your readers with a stellar blog post introduction.

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almost 7 years ago
The Art of Engagement: How to Create Addictive Content

Encourage audience engagement by feeding one of our most fundamental addictions.

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over 4 years ago
5 Key Conversations to Have Outside of Your Marketing Team

This blog covers the essential questions to ask from your sales and customer success teams in order to ensure your marketing content is in touch with the realities of your buyer.

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