Ebooks - 2

The Content Experience Report

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THE CONTENT EXPERIENCE REPORT UBERFLIP THE QUESTION What's the best way to organize content to create an experience that's relevant for the user? THE BREAKDOWN A foundational part of the content experience is in organizing a library of content through relevant categories a eabe adece d wa eye f We can segment content in various ways, such as by content type (e.g., white papers, blogs, videos, infographics, etc.), role or title, industry, or topics that address challenges a e e face Tee ae a e be f way to segment content. But we can make headway into identifying the best way by examining what the data says.

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