Ebooks - 2

The Content Experience Report

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THE CONTENT EXPERIENCE REPORT UBERFLIP But what's interesting to note is that the Hubs that had the highest percentage of tagged content generated the most views per item, as seen in the graph below. 5 By managing existing content better through tags, we can create a better content experience for audi- ences, customers, and prospects. In fact, when we examined the data, it showed us that the higher percentage of tagged content, the higher the number of views per content item—in some cases nearly double the views! In essence, if we tag content, it'll be easily found and shared, and as such will result in more views TAGGED ITEM PERCENTAGE VIEWS PER ITEM %-% %-% %-% 5" Views per item" is a natural way to measure content performance that allows a comparison be- wee cae f dee ce ae e I a way, awe e e ve e ce y aeady ave, w ae a adece ca y e f ce I eefe a d eae f ececy

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