Building the Capability-Led Marketing Tech Stack
In this track, you'll learn how to use technology in marketing to drive scale and impact an organization’s growth objectives.
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2016 SiriusDecisions Technology Exchange
Check out our pick of the must-attend sessions at SiriusDecisions Tech Exchange!
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Analytics-Enabled Marketing: Nine Use Cases for Better Results
Learn the top nine applications B2B marketing leaders should consider through the SiriusDecisions Predictive Analytics Framework.
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Rationalizing the Content Technology Ecosystem
Learn what tools are required to support each stage of the content lifecycle as well as how to optimize content processes and measurement.
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The Account-Based and Customer Marketing Stack: Capabilities Required for Impact
Learn how to build the right capabilities required to deliver great ABM & customer marketing through careful technology decisions.
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