Lauren Smith

Lauren Smith is a Boston-area content strategist who has written hundreds of posts and reports on email marketing and design. She’s passionate about creating great subscriber experiences and helping the world send better emails. Lauren currently heads content marketing at Litmus, a web-based email creation, testing, and analytics company. In her spare time, she enjoys trying out new recipes, traveling, and debating the Oxford comma.

  • 9 Proven Ways to Boost Your B2B Email Performance

    9 Proven Ways to Boost Your B2B Email Performance

    You've probably been using email as a distribution channel for a while. Here are 9 ways to supercharge your results.

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