Heather Mueller

Heather Mueller is a freelance web copywriter. As a certified SEO copywriter, she pulls from her background in journalism and public relations to help companies boost quality leads through the power of the written word.

  • Secrets of Account-Based Marketing Success: 7 Best Practices from ABM Pros

    Secrets of Account-Based Marketing Success: 7 Best Practices from ABM Pros

    Many content marketers know how important account-based marketing is, but don’t know where to start. Follow these best practices to make ABM work at your organization.

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  • The Content Marketer’s 5-Minute Guide to Google Tag Manager

    The Content Marketer’s 5-Minute Guide to Google Tag Manager

    If you’ve been looking for an easier, less time-consuming way to collect digital marketing data, Google Tag Manager is it.

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  • How the Resource Center Experience Makes (or Breaks) Content Marketing

    How the Resource Center Experience Makes (or Breaks) Content Marketing

    Learn how having a beautiful website and ugly resource center could be hurting your content marketing.

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  • How to Do Keyword Research for Content Marketing in 2016

    How to Do Keyword Research for Content Marketing in 2016

    Learn how to do keyword research with a four-step process designed specifically for content marketing.

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  • How to Increase Your Content’s Discoverability

    How to Increase Your Content’s Discoverability

    60-70% of B2B content sits unused. Learn how to increase your content's discoverability and improve your content marketing performance in our free eBook.

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