Colin Loughran

Colin *hearts* content marketing. He's got a doctorate and he's been known to sling a big word or two—but also he's got a soft spot for the cute li'l ones. He loves search engines, content strategy, and descriptive grammar. He's so fun at parties.

4 months ago
Mapping the digital journey with better attribution w/ Emine Dekkar and Jeff Kew [The Flipside]

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5 months ago
Serving up personalized content with Site Engager w/ Andriy Koval, Waqas Khan, and Ben Hoehn

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6 months ago
A peek beneath the hood of Uberflip’s self-guided demo project w/ Ben Hoehn and Rhandi Jenkins [The Flipside]

Learn about how Uberflip used, ahem, Uberflip to create a self-guided demo that quickly shows off personalization and how it works.

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6 months ago
How Uberflip ran a data-driven experiment in content activation w/ Jeff Kew, Andriy Koval, and Waqas Khan [The Flipside]

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8 months ago
How content powers customer engagement at Uberflip w/ Andrea Lodigiani [The Flipside]

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8 months ago
Elevate your B2B content: five proven tips for keeping people reading and engaged

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9 months ago
Dynamic vs. static: Why dynamic personalization always wins

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10 months ago
Doing more with content: how tagging can help you survive a downturn

Content tagging lets you take the content you've already written and upcycle it into your demand gen, ABM, sales, and customer campaigns with ease. Read how.

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7 months ago
Top Uberflip features you should be using in 2023

Here are the top must-have Uberflip features to save you time and help you build high-converting content experiences.

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