Adam New-Waterson

Adam New-Waterson is the CMO of LeanData. Adam's extensive experience in Marketing Technology and Operations along with his passion for innovative marketing makes him uniquely qualified to lead the team at LeanData. Adam is the “godfather” of Marketo Champions, the oldest active Champ & 2015 Marketo Champion of the Year. Prior to joining LeanData, Adam generated revenue for BloomReach, Planon and 3B Scientific.

  • Creating Content for an Audience of One

    Creating Content for an Audience of One

    Want to cut through your prospect's inbox clutter? Create tailored content that is hyper-targeted to their specific needs.

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  • 4 Actionable Tips for Improving Lead Quality

    4 Actionable Tips for Improving Lead Quality

    Improve the quality of your leads by considering the entire buyer journey.

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