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Making data driven decisions to orchestrate a successful ABM buyer journey

Join Latane Conant, CMO of 6sense, and Stephen Streich, VP of Product at Eloqua, as they walk you through their best kept secrets for effectively orchestrating the ABM Buyer’s journey. Moderated by CMO at Uberflip, Randy Frisch, after this session you will walk away with:

  • Strategies for strengthening the prospect experience and expanding your buyer reach
  • How to use intent data to enhance sales and marketing roles through the ABM process
  • Ways to merge your current tech stack to provide relevant content experiences