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Workshop Session: Succeeding With Account Based: Launching a Pilot hosted by Intelligent Demand

It’s an exciting time to be a marketer in B2B. Early adopters who have embraced account based marketing (ABM) have seen revenue skyrocket, and successful B2B marketers are getting better every day at engaging target accounts and connecting the dots between marketing, sales and customer success.

But what if you’re behind the curve?

Luckily, even if your competitors have beaten you to market, it’s not too late to catch up. Uberflip and Intelligent Demand invite you to participate in this virtual workshop that will help B2B marketers and their teams get an ABM pilot into market fast – when time, budget, and resources are limited. These hands-on sessions will walk attendees through a pragmatic approach to account based marketing, starting with how to design an account based pilot that launches quickly, builds cross-department alignment, and starts generating account based ROI.

After this workshop, you will walk away with:

  • The framework for developing an account based pilot that will get your program into market quickly to begin gathering data and delivering results
  • Roadmap for the most important things your team needs to do right now to launch a successful pilot (tech, data, content, analytics)
  • A ‘starter strategy’ for proving account based at your company

This is a fully-interactive workshop, NOT a webinar. You’ll work directly with revenue growth experts to start building a powerful ABM strategy for your company.