Get the inside scoop from a company that produces hundreds of webinars, thousands of blog posts and many more leads. Anna and I will take you through:
- Goals and Strategy
- Content Marketing Cycle
- Planning and Process
- Execution and Evaluation
Learn how to use content to raise awareness, boost engagement and fuel lead and demand generation by focusing on more than just great content. We show you what a quality content experience looks like and how that experience differentiates your content from the rest.
Get the roadmap you need to put your content marketing program on the fast track to success.
About the Author
Hana is the Head of Marketing at Shopify Plus.Follow on Google Plus Follow on Twitter More Content by Hana Abaza