Every piece of content you create is an asset in which you invest time and resources to see results.
Our goal as marketers is to create as much value as we can with every effort. That means uncovering content ideas you can count on, actively cutting down the time you spend on execution, and finding audiences that are both large and relevant.
In this presentation, BuzzSumo's Steve Rayson and Uberflip's Hana Abaza discuss the three areas you need to be leveraging for a scalable, sustainable and successful content marketing strategy.
- BuzzSumo is an excellent tool for generating content ideas, curating content, finding influencers & more.
- Qzzr is a great tool for creating quizzes—learn how to generate leads with quizzes here.
- Learn more about the 3 content formats you need to leverage to get more social shares in our infographic.
About the Author
Steve is one of the BuzzSumo owners and directors. He is a serial entrepreneur and has founded and sold a number of technology companies including Kineo, an eLearning company where he was MD for 7 years.
About the Creator
As VP Marketing, Hana enables her team to focus on an incredible customer experience combined with a metrics-driven approach, so Uberflip can truly understand its customer's needs.Follow on Google Plus Follow on Twitter
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