What if you could produce content that hit the mark every single time?
Predictive analytics is making this feat closer to a real possibility. By leveraging historical data from your content, predictive analytics allows marketers to rely less on educated guesswork and more on data when it comes to producing effective content.
So, how can you start leveraging predictive analytics in your content marketing strategy? Join Uberflip and Infer for a webinar where we'll examine the intersection between content marketing and predictive analytics.
You will learn:
- Why content marketing and predictive analytics go hand-in-hand
- How to drive more value from content using effective targeting and segmentation from predictive analytics
- How top B2B organizations are leveraging predictive analytics to boost their B2B marketing results
About the Author
As VP Marketing, Hana enables her team to focus on an incredible customer experience combined with a metrics-driven approach, so Uberflip can truly understand its customer's needs.Follow on Google Plus Follow on Twitter More Content by Hana Abaza