Summit Agenda
Get the most out of The Marketing Nation Summit by attending these content-focused sessions! Click through each session to get a description and info about why you should attend.
DAY 1: Monday, May 9th
6:00am–6:00pm: Registration
6:00am–6:00pm: Summit Store
6:30am–7:30am: Move With Marketo
7:30am–8:00am: Grab & Go Breakfast
8:00am–5:00pm: Certification
8:30am–4:15pm: University Day
3:00pm–4:30pm: Partner Summit Reception
5:00pm–7:00pm: Welcome Reception
DAY 2: Tuesday, May 10th
6:00am–6:00pm: Registration
6:00am–6:00pm: Summit Store
6:30am–7:30am: Move With Marketo
8:00am–5:00pm: Marketo Certification
8:00am–9:00am: Breakfast
9:00am–11:30am: Keynote
11:30am–1:00pm: Lunch - Stop by Uberflip's booth!
1:00pm–1:40pm: Analytics Demystified: Getting Simple Answers to Basic Questions
2:00pm–2:40pm: The Content Formula: 10 Steps to Defining Content Marketing ROI for Your Business
3:30pm–4:30pm: Break! Book some time to chat with Uberflip!
4:30pm–5:10pm: How Blackbaud Boosted Lead Generation Through Their Content Experience
5:30pm–7:00pm: Happy Hour in The Expo Hall
DAY 3: Wednesday, May 11th
7:00am–8:00am: Move With Marketo
8:00am–5:00pm: Marketo Certification
8:00am–6:00pm: Registration
8:00am–6:00pm: Summit Store
8:30am–9:30am: Breakfast
9:30am–10:10am: Unthinkable: The 5 Secrets Behind Wildly Creative Teams & Marketers
10:30am–11:10am: The Royal Couple: When Content & Distribution Tie the Knot for the Perfect Outbound Campaign
11:30am–1:00pm: Lunch - Stop by Uberflip's booth!
1:00pm–2:40pm: EPIC Content Marketing
3:30pm–5:30pm: Keynote
9:00pm–12:00am: Marketing Nation Party: Hakkasan
DAY 4: Thursday, May 12th
8:00am–12:00pm: Registration
8:00am–12:00pm: Certification
8:30am–9:30am: Breakfast
9:30am–10:30am: Break! Book some time to chat with Uberflip!
10:30am–11:10am: Full Funnel Marketing: Integrating Sales & Marketing to Increase Results & Success
11:30am–12:10pm: 6 1/2 Ways to Transform Your Marketing in 2016
12:15pm–12:45pm: Grab & Go Lunch