Date/Time: Wednesday, May 11th @ 1:00pm

Location: MGM Grand Conference Center, Room 313/316

Speaker: Joe Pulizzi, Founder @ Content Marketing Institute 

Content Marketing Institute publishes a great annual report about the content marketing field. Join this session to hear Joe Pulizzi review the research and the five essentials for all marketers to follow. 

You'll walk away with better goal-making skills, how and why you should create a content marketing mission statement, why you should focus on subscribers, and more.