All » The Uberflip Experience » Marketing is Dead

× Share this Presentation

Facebook
Twitter
Work Email
LinkedIn
Google+

Marketing is Dead

September 7, 2016

Share this Presentation
Facebook
Twitter
Work Email
LinkedIn
Google+

Do we have your attention? Kyle Lacy, VP of Marketing at OpenView, goes through disruptive trends in marketing that are making us change the way we strategize.

Previous Presentation

Winfluencer Marketing: How B2B Companies are Winning Hearts & Minds with Influencer Content

Lee Odden, CEO at TopRank Marketing, shares the ins and outs of influencer marketing and why B2B organizati...

Next Presentation

The Problem with Personalization in B2B

Pat Spenner, Strategic Initiatives Leader at CEB and author of The Challenger Customer, shares insights fro...

Buy Tickets Now

Other Content in This Stream

UFX Encore

Re-live The Uberflip Experience!

Read Flipbook

Is Your Marketing Strategy Ready for the Wild West?

Lauren Goldstein, VP of Strategy and Partnerships at Babcock Jenkins, explains how the marketing frontier is quickly changing and how we can adapt our marketing strategies to change with it.

View Presentation

Manage Up to Scale Up: Making the MarTech Business Case

Seth Lieberman, CEO at SnapApp, teaches us how to scale our marketing efforts. He goes through the steps of assessing how to scale and building a business case.

View Presentation

Winfluencer Marketing: How B2B Companies are Winning Hearts & Minds with Influencer Content

Lee Odden, CEO at TopRank Marketing, shares the ins and outs of influencer marketing and why B2B organizations should take a page out of the books of companies who have succeeded before them.

View Presentation

The Problem with Personalization in B2B

Pat Spenner, Strategic Initiatives Leader at CEB and author of The Challenger Customer, shares insights from his book on how personalization isn't all it's made it out to be â especially if it's don

View Presentation

Never Be Content With Content

Joanna Wiebe, Creator of Copy Hackers, explains the difference between copy and content but also how to combine them to create a solid strategy.

View Presentation

The Science of Content

Anela Chan, Lead Data Scientist at Contently, tells us how we can incorporate science into our content and storytelling, resulting in better engagement.

View Presentation

Beyond the First Transaction

Andy Choi, Sr. Director of Business Development at Marketo, explains how customers are looking for a personalized journey experience. Learn how different aspects of the content experience can lead to

View Presentation

Thriving in the Expression Economy

Ron Tite, Founder & CEO of The Tite Group, shares ways to stand out among the noise in today's expression economy. People are now voting with their time, so Ron explains how to make your customers bel

View Presentation

Advanced Blogging: Analytics, Optimization, and Outreach

Andy Crestodina, Co-founder of Orbit Media, shares his knowledge on how marketers can improve their blogging and content through analytics, optimization, and outreach.

View Presentation

When ABM & Content Collide: How to Build an Account-Based Content Strategy

Dayna Rothman, VP of Marketing at EverString and author of Lead Generation for Dummies, took the stage at The Uberflip Experience to talk about how content marketing and ABM go together.

View Presentation

Video Has Become Rated R

Greg Kelly, Product Marketer at Vidyard, shared his tips for making better video content and why video is now a required form for all marketers.

View Presentation

Selling Content to the C-Suite: You Have to Find Your Window

Justin Gonzalez, Senior Marketing Manager at DoubleDutch, shared his tips for successfully proving the value of content marketing to executive teams at The Uberflip Experience.

View Presentation

The Uberflip Experience 2016: Yoav Schwartz

Yoav Schwartz, CEO & Co-founder of Uberflip, shares information about Uberflip's past, present, and future as well as the current state of the content marketing industry. He also shares his research f

View Presentation

Supply & Demand: Making the Case for Less Content (and Big Impact)

Hana Abaza, Head of Strategy at Uberflip, took the stage at The Uberflip Experience to share why content marketers should be making less content.

View Presentation

The Uberflip Experience 2016 Wrap Up

Here are the best takeaways from The Uberflip Experience 2016!

Read Article

The Ultimate Guide to Attending UFX 2016

If you're coming to The Uberflip Experience, check out our survival guide for everything you need to know before, during, and after the event!

Read Article

I Went to UFX and Got Way More Than a T-Shirt (For Once)

Check out the swag you'll find at The Uberflip Experience this August!

Read Article

What You'll Learn at The Uberflip Experience

Jay Baer, Joanna Wiebe, and Lee Odden all in one room speaking about marketing stuff? It can't be real... but it is. And it's happening on August 24-25 in Toronto!

Read Article

1:16

Why You Should Attend The Uberflip Experience

Get the quick reasons why you should attend The Uberflip Experience this summer in Toronto from Uberflip's CEO & Co-founder, Yoav Schwartz.

Watch Video

Return to Home

Marketing is Dead

Previous Presentation

Next Presentation

Other Content in This Stream

Re-live The Uberflip Experience!

Lauren Goldstein, VP of Strategy and Partnerships at Babcock Jenkins, explains how the marketing frontier is quickly changing and how we can adapt our marketing strategies to change with it.

Seth Lieberman, CEO at SnapApp, teaches us how to scale our marketing efforts. He goes through the steps of assessing how to scale and building a business case.

Lee Odden, CEO at TopRank Marketing, shares the ins and outs of influencer marketing and why B2B organizations should take a page out of the books of companies who have succeeded before them.

Pat Spenner, Strategic Initiatives Leader at CEB and author of The Challenger Customer, shares insights from his book on how personalization isn't all it's made it out to be â especially if it's don

Joanna Wiebe, Creator of Copy Hackers, explains the difference between copy and content but also how to combine them to create a solid strategy.

Anela Chan, Lead Data Scientist at Contently, tells us how we can incorporate science into our content and storytelling, resulting in better engagement.

Andy Choi, Sr. Director of Business Development at Marketo, explains how customers are looking for a personalized journey experience. Learn how different aspects of the content experience can lead to

Ron Tite, Founder & CEO of The Tite Group, shares ways to stand out among the noise in today's expression economy. People are now voting with their time, so Ron explains how to make your customers bel

Andy Crestodina, Co-founder of Orbit Media, shares his knowledge on how marketers can improve their blogging and content through analytics, optimization, and outreach.

Dayna Rothman, VP of Marketing at EverString and author of Lead Generation for Dummies, took the stage at The Uberflip Experience to talk about how content marketing and ABM go together.

Greg Kelly, Product Marketer at Vidyard, shared his tips for making better video content and why video is now a required form for all marketers.

Justin Gonzalez, Senior Marketing Manager at DoubleDutch, shared his tips for successfully proving the value of content marketing to executive teams at The Uberflip Experience.

Yoav Schwartz, CEO & Co-founder of Uberflip, shares information about Uberflip's past, present, and future as well as the current state of the content marketing industry. He also shares his research f

Hana Abaza, Head of Strategy at Uberflip, took the stage at The Uberflip Experience to share why content marketers should be making less content.

Here are the best takeaways from The Uberflip Experience 2016!

If you're coming to The Uberflip Experience, check out our survival guide for everything you need to know before, during, and after the event!

Check out the swag you'll find at The Uberflip Experience this August!

Jay Baer, Joanna Wiebe, and Lee Odden all in one room speaking about marketing stuff? It can't be real... but it is. And it's happening on August 24-25 in Toronto!

Get the quick reasons why you should attend The Uberflip Experience this summer in Toronto from Uberflip's CEO & Co-founder, Yoav Schwartz.

Pat Spenner, Strategic Initiatives Leader at CEB and author of The Challenger Customer, shares insights from his book on how personalization isn't all it's made it out to be â especially if it's don