How to Personalize Content at Scale for ABM - Dreamforce 2017

November 13, 2017
Curious about Account-Based Marketing but not sure if you have the resources to pull it off? Account-Based Marketing is high-touch and extremely targeted; its very nature, however, creates challenges for personalizing content experiences, which can be time intensive and resource heavy. Learn how to build an account-based content marketing approach to deliver greater personalization to your customers, at scale.
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