Case study presented by Matt Feeney, Senior Manager, Marketing Systems at DocuSign, at Oracle MME 2017.
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Most Recent Presentations
How Allocadia Squeezed More Demand Gen, Sales Enablement & ABM Juice Out of Our Marketing Content
Case study presented at Marketo's Marketing Nation Summit 2017.
Online + Offline: Using in-person events and content experiences to engage with prospects throughout the buyer's journey
A marketer’s job is to understand and cater to their audience, something that’s much easier said than done. B2B marketers often use a combination of offline and online marketing channels to engage wit
B2B Mega Trends: Evolution Drives Revolution
What are the future mega trends in B2B marketing? On March 23 2017, Sangram Vajre, Terminus' Co-Founder and CMO, joined Uberflip in Atlanta to talk about the future trends in marketing and how ABM fit
Boost Engagement with Better Content Experiences
Consumers are being bombarded with more content than ever before and attention spans are at an all time low. Great content isn’t enough. No matter how thought provoking a piece of content is, if the
The Content Marketing Funnel of Love
In honor of Valentine's Day in February, this SlideShare explores love (and all that it entails) as a metaphor for the sales funnel.
How Industry Leading Brands Use Content to Drive Lead Generation
Learn from Wishpond and Uberflip how to create better CTAs that are more engaging.
Secrets of Account-Based Marketing Success: 7 Best Practices from ABM Pros
Many content marketers know how important account-based marketing is, but don’t know where to start. Follow these best practices to make ABM work at your organization.
3 Ways to Warm Up Your Holiday Marketing
SnapApp's Kara Widdison shows marketers three cheerful ways to get their campaigns in the holiday spirit.
Content 2017: Content Marketing & the Customer Experience
Presentation by aPriori's Director of Advocate & Content Marketing and Uberflip's VP of Marketing in Boston on December 6th, 2016.
The Top B2B Content of 2016: Six Lessons for Marketers
In this webinar, BuzzSumo's Steve Rayson shares the top performing B2B content of 2016.
Selling Content to the C-Suite
Justin Gonzalez, Senior Marketing Manager at DoubleDutch, shares his tips for successfully proving the value of content marketing to executive teams. Learn how he found his window into the strategy ta
Uncover the B2B Marketing Trends That Matter
In this webinar, Matt Heinz will take you through the survey findings and help you determine where to focus your B2B marketing efforts and comprehend the changing content marketing landscape.
7 Content Marketing Trends You Need to Know Now
Being great at content marketing was harder to do in 2016 than ever before. That's because there's more content in more places, with more topics and more faces. And that trend isn't going to stop in 2
Marketstein: How to Bring Your Content Back to Life
Is the state of your content downright scary? Warning: this webinar is not for the faint of heart! Learn how to breathe new life into your content.
The State of Content Marketing Software
Providing a well-optimized content experience is a crucial part of the content marketing process. The content experience is where content is managed to improve discoverability, where lead generation o
What You Need to Know About Account-Based Marketing
In this presentation, we share the key elements you need to succeed with your ABM strategy.
How to Improve Your Content Experience With CUPs and Redirect Rules
URLs are a significant part of any content experience. New features like Customized URL Paths (CUPs) and Redirect Rules have put all of your Hub URLs fully in your control.
How to Build a B2B Social Content Calendar
In this presentation, Sprout Social shares their savvy tips for how to build an effective B2B social calendar.
Creating a Culture of Content and Collaboration Within Your B2B Organization