All » SlideShares for the Content Marketing Manager, Demand Gen Managers and Decision Makers » Advanced Blogging: Analytics, Optimization, and Outreach
Andy Crestodina, Co-founder of Orbit Media, shares his knowledge on how marketers can improve their blogging and content through analytics, optimization, and outreach.
Thriving in the Expression Economy
Ron Tite, Founder & CEO of The Tite Group, shares ways to stand out among the noise in today's expression e...
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Most Recent Presentations
Compelling B2B Audiences to Engage Through ABM
What does an effective B2B account-based marketing strategy look like? To help you answer this question, Uberflip commissioned an account-based marketing strategy survey in partnership with Ascend2.
Transform Your Content Strategy for ABM, Engagement, and Sales Alignment
Presented at the Toronto ABM Summit, Account Based Marketer Heidi Vandermeer explores where content fits into an ABM strategy and the practical steps in executing this strategy.
How to Personalize Content at Scale for ABM
Presented at the Toronto ABM Summit, Uberflip’s CMO Randy Frisch explains how to build an account-based content marketing approach to deliver greater personalization to your customers at scale.
How to Personalize ABM Content
Learn how to personalize your ABM content at scale in this webinar.
Conquering Channel Explosion
In this webinar hosted by Kapost, top marketers from Vidyard, Content4Demand, and Uberflip explored how embracing new channels and content types can improve B2B marketing efforts.
How to Get Your Hub Ready for GDPR
Learn how to get your Uberflip Hub ready for GDPR in this webinar hosted by Product Marketing Manager, Jason Oakley.
Marketers Need to Personalize Content Experiences at Scale
Learning from B2C brands, B2B marketers are increasingly taking ownership of the end-to-end content experience, expanding beyond initial acquisition to sales enablement and ABM.
How to Scale Your ABM Program with Content
Presented at SiriusDecisions 2018 Summit, Snowflake’s Daniel Day shares ABM-led insights on landing top target accounts by creating personalized content experiences with Uberflip.
Get Out of the Way: Customers Know What Content They Want, Don’t Be a Wall, Be a Window
Find out how marketers can increase agility and deliver relevant, convincing content, with speed and scale.
How VersionOne Engaged with 88% of Target Accounts for ABM
Jodi Lebow, VersionOne’s Director of Demand Generation and Marketing Operations, shares insights on engaging target accounts for ABM by creating personalized content experiences with Uberflip.
Why B2B Marketers Need to Personalize Content Experiences at Scale
Uberflip CMO Randy Frisch outlines how B2B marketers are increasingly taking ownership of the end-to-end content experience, expanding beyond initial acquisition to sales enablement and ABM.
How to Crush Your Revenue Marketing Goals with Webinars
Many B2B marketing teams have introduced webinars into their marketing mix. Are you making the most of this powerful lead generation asset?
Creating Personalized Content Experiences at Scale with Uberflip
More than ever, buyers are educating themselves with content at every stage of the customer journey. Learn how you can create personalized content experiences at scale with Uberflip.
Rapid Response Digital Marketing: How Fortinet Drove 10,000 Visitors in 24 Hours with Uberflip
Learn how Hillary Lupo, Fortinet’s Global Marketing Manager, was able to react quickly, beat out competitors, and earn thought leader status in the network security industry with one campaign.
How to Create an Award-Winning Interactive Content Experience
What’s new about interactive content is the B2B context. Marketers are dealing with long sales cycles, where it’s less about the quick transaction and more about the process of engagement. You are loo
Are You Ready For GDPR?
Is your marketing team feeling the pressure as the countdown to GDPR is on? Are you aware of what ‘consent’ means for your marketing communications and Marketo database? GDPR will have an impact on th
How to Scale Your Account-Based Content & Empower Your Sales Team
Your marketing team spends tons of time and resources developing the right content to engage your top personas and accounts. But what if you could engage your sales team while making them look like ro
How to Personalize Content Experience at Scale - ICC 2018
This SlideShare was presented by Uberflip's President and CMO Randy Frisch at the Intelligent Content Conference (ICC) 2018. How to Personalize Content Experiences at Scale shows how B2B marketers are
How Blackbaud Optimized their Content Strategy and Proved ROI with Uberflip & Brightfunnel
We all know an optimized content strategy is key to generating leads, and creating efficiency. But, how do we prove the ROI of our content? Read these slides to learn the key steps to optimize and mea
How to Scale Your ABM Strategy With Personalized Content