Content Roundup: Marketing Automation Edition

June 13, 2014 Hayley Mullen

This week's #ContentRoundup is all about marketing automation! Whether you're new to the marketing automation game, a seasoned user, or just want to learn something new, check out these articles from 5 of the top marketing automation providers (and find even more in Top 10 Marketing Automation Resources).


Marketo: Just Bought Marketing Automation? 9 Pro Tips for Success 

Hit the ground running with these 9 tips for marketing automation domination, from installing tracking codes to sharing the data wealth. 

If you're a Marketo user, here's a top 10 list of Marketo integrations to add more fuel to your marketing automation. 


HubSpot: [HubSpot Hack] Extend HubSpot's Capabilities with These Integrations


HubSpot has a ton of integrations to enhance your marketing automation experience. Here are 7 "HubSpot Hacks" that will do just that!

Full disclosure: We're in this list and proud to be in great company! It also details a special promo we're running for HubSpot users, so be sure to give it a look.


Pardot: Mapping Content to the Buyer’s Journey


Knowing your buyer personas and buyer's journey are key for effective targeting. Here, Pardot offers a worksheet to help you outline what type of content should go to who, and when. 


Infusionsoft: Why Guess When You Can Test?


Are you leaving your marketing up to fate? Take control with these testing tips, tools and even reading suggestions from Infusionsoft.


Eloqua: How to Get Away Without Leaving Your Demand Gen Behind


Let your vacation actually be a vacation this summer! Eloqua has created a fun infographic listing the steps you can  take to prepare for time away -- without your marketing and demand generation taking a break with you.

Pssst...while you're laying on the beach, why not learn a little something? Check out 10 Beach Reads That Will Make Your Summer Smarter.

About the Author

Hayley Mullen

Hayley is a former Uberflip Community Manager. If you have followed Uberflip on any of our social media channels for the past few years, you may already be familiar with Hayley's past work.

Follow on Twitter More Content by Hayley Mullen
Previous Video
Marketing Automation Hacks 2016: Oracle Eloqua
Marketing Automation Hacks 2016: Oracle Eloqua

Learn various hacks for getting better results from your marketing efforts powered by Oracle Eloqua.

Next Video
Marketing Automation Hacks: Eloqua
Marketing Automation Hacks: Eloqua

<p>If you’re already using Eloqua, then you know that Marketing Automation is an indispensable tool for exe...