How to Capture, Nurture & Ensure High Quality Leads

May 20, 2015 Hana Abaza
Quality leads are integral to ensuring your Sales team's time and effort is effectively spent. From your method of capturing new contacts to the moment you hand off that list of qualified leads, there are several steps to ensure Sales is reaching out to the right prospects with the highest probability of success and potential impact on revenue. In this presentation, you'll learn how to: → Capture quality leads with content. → Nurture these leads into potential buyers. → Ensure more effective lead qualification.

About the Author

Hana Abaza

Hana is the Head of Marketing at Shopify Plus.

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