Poll Results: What are you planning to change
in your strategy in the 2H of the year?
● Fully ramp up Uberflip!
● In person events again
● Super targets abx
● Digital brand
● Focus more on lead gen with our content.
● Focus on customer and partner marketing
instead of just "new business"
● Better use of data to drive asset creation
(particularly with ABM campaign s)
● Streamlining campaigns to 1 or 2 major themes
instead of multiple
● PPC and social advertising budget
● Event strategy
● Switching from marketing to accounts
to account based marketing.
● Rushing back to in-person. Doubling
down on video.
● Back to in person events
● In person events are happening again!
So it's time!
● Just getting data for the first time, so
the data will guide us on 2H changes
but not there yet!