Step 1:
How to Select
Segmentation
Buckets
What is Audience Segmentation?
Audience Segmentation is the process of grouping your customers
by common attributes, with the goal of deeply understanding each
segment so you can communicate with them effectively.
How do you segment your audiences?
By Buyer
Stage
By
Industry
By Persona
By Topic of
Interest
By
Sub-Topic
of Interest
By Asset
Type
By
Language
By Pain
Point
By
Solution
Need
By Use
Case
By Product By Region