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Marketing Automation Hacks: Pardot

June 25, 2015 Hana Abaza
If you’re already using Pardot, then you know that Marketing Automation is an indispensable tool for executing on your modern marketing strategy. But the majority of modern marketers still feel that they’re not using the technology to its full potential. In this presentation, Pardot expert Hannah Freeman reveals various hacks for getting better results out of your Pardot software, as well as the correct pronunciation of Pardot (it’s “Par-DOT”, like polka “dot”!).

About the Author

Hana Abaza

Hana is the Head of Marketing at Shopify Plus.

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