It’s not really a buyer’s funnel anymore. It’s a buyer’s circle—with buying committees sometimes as large at 9 or more people. Which makes things seem pretty impossible to personalize.

In this episode, I interview Meredyth Jensen, Senior Vice President of Marketing and Brand Communications at RGP:

What we talked about:

• How taking a wandering career path can be highly advantageous
• Communicating with buyers using the methodology they prefer
• You can’t be fully present for your team if you’re burned out

Check out this and other episodes of The Marketer’s Journey on Apple Podcasts, Spotify, Stitcher, and Google Play!