How Matillion fuels sales with personalization at scale
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SketchUp: The persona-specific lead nurture campaign that saw a 366% increase in sign-ups
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Matillion: The ABM campaign that leveraged sales engagement
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Jocelyn Lo, Associate Marketing Director at TripleLift, demonstrates that the more marketing and sales work together, the more business results can improve.
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"We saw a 366% increase in sign-ups to trial or purchase—a 7% conversion rate, compared to a less personalized campaign where we saw about 1.5%."
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In this video, Laura Brockway, Assistant VP of Marketing at TMLT shares her strategy for an effective retention campaign and how content experience was at the forefront of her strategy.
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EcoVadis created a multichannel campaign that provided a consistent customer experience while leveraging both ABM and sales engagement.
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In this video, Matillion's Senior ABM Manager Kristin Kolb shares her secrets for running a multi-channel ABM campaign that generated $1.1 million in pipeline.
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Zachary, Director of Marketing Ops at automotiveMastermind, discusses how he created a repeatable, scalable content approach to help customers and prospects navigate changing market conditions.
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In this video, Michael Barry, Senior Manager, Global Marketing at Manpower Group shares how he successfully planned and executed a multi-channel demand gen campaign using Uberflip.
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See how Jennivine Lee Simon from Suki helped generate awareness in the healthcare space using Uberflip.
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Find out how Fortinet exceeded conversion benchmarks by 15x without additional resources.
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"We've seen a 5.4x increase in our pageviews by using Site Engager. It allows us to feature third party reports that pop up on the homepage without distracting visitors." - Hillary Lupo - Fortinet
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Wes Quintin, Marketing Manager for Avanti Software shares how Uberflip has shortened their sales cycle and enabled Avanti's sales force to use content to close deals.
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