Now Hiring: 9 People You Need On Your Modern Marketing Team

July 30, 2014 José Antonio Sánchez
What is the future of marketing roles? The rise of mobile devices, personalized marketing, and content marketing has definitely had had an impact in the way companies target their audiences. Consequently, CMOs are realizing the need for roles within their teams that adapt to these trends. The marketing department of yesterday can’t be successful in 2014. We consulted with a number of industry experts and summarized this guide on how today's marketers get the job done. http://www.uberflip.com Sources: - http://topliners.eloqua.com/community/know_it/blog/2014/03/28/modern-marketing-skills-competencies-definitions - http://www.slideshare.net/kaykas/modern-marketing-organizational-structure-kaykas-jascha-kaykaswolff - http://www.heinzmarketing.com/2013/11/3-marketing-automation-roles-hire-2014/ - http://www.marketingprofs.com/opinions/2014/24884/get-to-know-the-new-starring-roles-of-content-marketing - http://blog.hubspot.com/insiders/marketing-department-roles - http://contentmarketinginstitute.com/2013/04/essential-roles-content-marketing/ - http://marketingland.com/marketing-roles-rewards-featuring-adobe-insights-82485 - http://www.fastcodesign.com/3032719/ui-ux-who-does-what-a-designers-guide-to-the-tech-industry - http://chiefmartec.com/2014/01/81-big-firms-now-chief-marketing-technologist/

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José Antonio Sánchez

José Antonio Sánchez is Director of Marketing at Limelight Platform.

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