Content Roundup: Marketing Automation Secrets

June 19, 2015 Victoria Hoffman

Content Roundup

Whether you're new to marketing automation or a seasoned user, there are probably a few tricks you can learn from other marketing automation users—in fact, that's part of the reason why we're hosting our Marketing Automation Hacks webinar series next week!

This week's #ContentRoundup includes some marketing automation news, tips, tricks and hacks.

The Rise of Marketing Automation [Infographic]

Rise of Marketing Automation

An estimated 142,000 businesses are now using marketing automation software—we're clearly experiencing a marketing automation revolution. This infographic from MarketingProfs outlines how this came to be.

Back to Basics: 7 Things Marketing Automation Software Can Do For Your Business

Marketing Automation Basics

If you're looking for an answer to the question, "What features are included in a marketing automation platform, and how can they help my business?", look no further than this post from Marketo! A great beginner/back-to-basics read.

HubSpot Hack: How to Mine Deeper Data Insights With Marketing Actions

HubSpot Hacks

The problem with data is that it tells you "what" and not "why". But for a talented marketer, documenting the "why" variable is still a problem. This savvy post tells you how you can start documenting your "why's" using HubSpot's Marketing Actions tool.

The Future of Marketing Automation

Future of Marketing Automation

A peek into the future of marketing automation? Yes, please. Check it out in this article from TechCrunch.

Why Marketing Automation Isn't Enough

Marketing Automation Isn't Enough

Okay, so I'm cheating a bit with this one because it was written by our amazing VP of Marketing, Hana Abaza. But she brings up some great points about why marketing automation isn't a silver bullet solution to your marketing problems. Find out why on Unbounce's blog.

We've teamed up with HubSpot, Pardot, Marketo, Eloqua, Act-On and MailChimp for our upcoming Marketing Automation Hacks webinar series! Learn how to better leverage your marketing automation platform—sign up here.

Marketing Automation Hacks

 

About the Author

Victoria Hoffman

Victoria is the Content Specialist at Docebo.

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