Kris Rudeegraap, CEO of Sendoso, joins the Content Pros Podcast to discuss how snail mail is making a roaring comeback as a vehicle for impactful content.

Special Thanks to Our Sponsors:

• Oracle Marketing Cloud
• Uberflip
• Convince & Convert: The Business of Story

In This Episode:

• Why getting noticed today means embracing an old, previously ridiculed mode of communication
• How snail mail leads to perfectly timed and impactful customer engagement opportunities
• Why meaningful, personalized content means creating a physical presence from afar
• How timely mailers lead to content that stands apart from the rest

Quotes From This Episode:

“Having a physical presence in a customer’s office is a really interesting way to make sure that your brand rises above and beyond the other things that are out there.” —@tylerlessard

“It’s all just about different mediums to engage with the content.” —@rudeegraap

“Every marketer’s dream is to track everything back so that they get great credit and more dollars flow their way.” —@rudeegraap

Resources:

• Kris Rudeegraap on Twitter: @rudeegraap
• Sendoso

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