Kris Rudeegraap, CEO of Sendoso, joins the Content Pros Podcast to discuss how snail mail is making a roaring comeback as a vehicle for impactful content.
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In This Episode:
- Why getting noticed today means embracing an old, previously ridiculed mode of communication
- How snail mail leads to perfectly timed and impactful customer engagement opportunities
- Why meaningful, personalized content means creating a physical presence from afar
- How timely mailers lead to content that stands apart from the rest
Quotes From This Episode:
“Having a physical presence in a customer’s office is a really interesting way to make sure that your brand rises above and beyond the other things that are out there.” —@tylerlessard
“It’s all just about different mediums to engage with the content.” —@rudeegraap
“Every marketer’s dream is to track everything back so that they get great credit and more dollars flow their way.” —@rudeegraap
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