When asked about their changing priorities for 2017, B2B marketers indicated that their leading priorities have shifted from top-of-funnel to down-funnel activities.
Read on below to learn how B2B marketing priorities have shifted based on revenue, pipeline, and customers.
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<a href="http://www.uberflip.com" target="_blank"><img src="https://www.uberflip.com/wp-content/uploads/2017/12/top-5-changing-priorities-b2b-marketers.jpg "alt="Changing Priorities for B2B Marketers Infographic | Uberflip"/></a>
About the Author
Christine is Uberflip's Senior Content Marketing Manager. Creating smart, engaging content experiences for B2B marketers is not just her day job, but her daily delight! She's the keeper of the Ed Cal and manages Uberflip's content marketing programs. She also has a thing for pugs, but who doesn't.Follow on Twitter More Content by Christine Otsuka