This week’s #ContentRoundup is all about what works when it comes to Twitter contests, mind-blowing marketing automation stats, how to pump up your social media and content strategy, and more. Enjoy!
Thinking about holding a Twitter contest to boost traffic and follower engagement? Here’s a rundown of what types of contests work best, and which ones will work for you.
Marketo details the changing role of the marketer and how we need to understand our customers as individuals rather than just members of a demographic.
Marketing automation is being adopted by more and more companies and isn’t going anywhere (nor should it)! 20 stats that may surprise you about this growing trend.
Even the best writers can get a little stale. Try these exercises to breathe new life into your copy, from none other than Copyblogger.
Lee Odden offers tips on understanding your buyer, building social media into your content strategy and more to take your content marketing to the next level.