Content Roundup: Headline Tests, Signs You're Not Ready For Content Marketing And More

April 11, 2014 Hayley Mullen

This week's #ContentRoundup is all about setting measurable social media goals, signs you're not ready for content marketing, a headline experiment, and more.

 

How To Set Measurable Goals for Your Social Media Marketing

 Simple ways to tell how your social media marketing efforts on Twitter, Facebook and Google+ are paying off. 

 

How to Attract More Clicks to Your Blog Posts: 11 Revealing Title Tests

HubSpot A/B tested 11 different blog post headlines - here are the results of their experiment. (And check out our SlideShare - How To Write Headlines That Are Better Than Bacon-Covered Bacon - for more headline tips!)

 

The Art of Thinking Sideways: Content Marketing for "Boring" Businesses

 A case study from Moz on how working for a particularly "boring" client turned out to be one of this digital agency Content Manager's most exciting campaigns. 

 

What Do Changes in the C-Suite Mean for Marketers' Future?

New C-level positions like chief experience officer, chief customer officer and chief digital officer are popping up - what does this mean for marketers?

 

29 Signs Your Business Is Not Ready For Content Marketing

 

If you get asked "How can we create a viral video?" or think content marketing is just a buzzword, your business might not be ready for it.

 

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About the Author

If you follow Uberflip on any of our social media channels, you're already familiar with what Hayley does! After two years of working in startups, she joined Uberflip as Community Manager, where she attempts to put her copywriting background to good use.

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