Can't get enough leads? Tell me about it.
Trying a new strategy can be scary, especially if it's a risky one. This week's #ContentRoundup provides some tried-and-tested lead generation strategies — read more below!
Have you tried using webinars for lead generation? What about using stronger verbs in your landing page copy? This post from Neil Patel has some great, actionable tips for amping up your lead gen strategies.
You may have tried some of these tactics, but I'll bet you haven't tried all of them. The best thing about these tactics from Marketo is that they're all fairly easy to implement — try some today.
It will probably come as no surprise that the top two priorities for B2B marketers are increasing lead volume and lead quality. But there are a few things in this report that might surprise you — check 'em out.
In order to know what works, you also have to know what doesn't work.
Partner marketing, or co-marketing, is a hugely effective lead generation channel for us. Learn how we do it in this post from Upshot.