How to Harness the Elusive Power of SEO
Eric Enge, Founder and CEO of Stone Temple Consulting, joins the Content Pros Podcast to discuss all things SEO: debunking common myths, how to create great SEO without a blog, and the inside scoop on how it all works.
In This Episode:
- How important is modern day SEO?
- Debunking common SEO myths
- Revisiting the quality vs quantity debate from an SEO perspective
- How strategic linking has evolved and what you need to do about it
- Why social media shares can be misleading
- Why you should stop trying to produce good content
- Why you don't necessarily need to write a blog to have great SEO
- How storytelling affects your SEO
Resources:
- Stone Temple Consulting
- Stone Temple 'Here's Why' Video Series
- Chartbeat Engagement Studies
- Moz and Buzzsumo Joint Content Sharing Study
- Best Made, American Axe Instagram