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Uberflip Blog

The Uberflip Blog is your source for content marketing, social media, tech, and entrepreneurial insight! Our writers include experienced marketers, entrepreneurs, and social media experts.

  • 5 Lessons B2B Content Marketers Can Learn from Super Bowl Ads

    5 Lessons B2B Content Marketers Can Learn from Super Bowl Ads

    Super Bowl ads aren't just entertaining – they're educational! Find out what B2B marketers can learn from them.

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  • 11 Must-Attend Spring Marketing Events

    11 Must-Attend Spring Marketing Events

    Spring is fast approaching! Make sure to plan to hit a few of these upcoming marketing events.

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  • A Lead Is a Seed

    A Lead Is a Seed

    Ever noticed the similarities between growing a flower and acquiring a customer?

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  • Webinar Roundup: February 2016

    Webinar Roundup: February 2016

    Don't miss our upcoming webinars with ON24, DoubleDutch, SnapApp, and more.

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  • How to Do Keyword Research for Content Marketing in 2016

    How to Do Keyword Research for Content Marketing in 2016

    Learn how to do keyword research with a four-step process designed specifically for content marketing.

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  • Content Roundup: How to Win at B2B Content Marketing

    Content Roundup: How to Win at B2B Content Marketing

    It's a tough game for B2B marketers, but this week's Content Roundup provides some tips for how you can always come out on top.

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  • What We Learned From Hosting 35+ Webinars In One Year

    What We Learned From Hosting 35+ Webinars In One Year

    Thirty-five webinars may seem like a lot, but with the right planning, they can generate quality leads in no time (rather than sucking up your quality time).

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  • How to Drive More Leads from Your Content

    How to Drive More Leads from Your Content

    Is gating your content the best way to drive the most leads? Maybe not. Anna Talerico of ion interactive breaks down why companies should focus on building a better content experience for lead gen.

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  • 5 Marketing Podcasts to Listen To in 2016

    5 Marketing Podcasts to Listen To in 2016

    Want to improve your marketing skills? Give these 5 awesome marketing podcasts a listen!

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  • The 2016 B2B Marketing Trends Forecast [Infographic]

    The 2016 B2B Marketing Trends Forecast [Infographic]

    Will 2016 prove to be clear skies or stormy conditions for B2B marketers? Take a look at this infographic to find out!

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  • I’m Sorry, Content Marketers, But Your CMS Won’t Cut It

    I’m Sorry, Content Marketers, But Your CMS Won’t Cut It

    Putting your content in a sub-par experience is like making James Bond drive a Toyota Prius. Learn why your CMS isn't equipped with the tools you need to create a world-class content experience.

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  • How to Leverage Storytelling for B2B Lead Generation

    How to Leverage Storytelling for B2B Lead Generation

    Attract leads by creating great, personalized stories. Learn the steps you should take to ensure that you're creating the right story about your product/brand for your personas.

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  • Content Roundup: Measuring Content Marketing Effectiveness

    Content Roundup: Measuring Content Marketing Effectiveness

    Which metrics should you measure to understand whether or not your content is actually working?

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  • 5 Ways to Optimize Your Post-Conversion Landing Pages

    5 Ways to Optimize Your Post-Conversion Landing Pages

    Continue your relationship with your leads after they've filled out a form by following these 5 steps to optimize your post-conversion landing pages.

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  • 6 Tips for Scaling Your One-Person Content Team

    6 Tips for Scaling Your One-Person Content Team

    Operating as a one-person content "team"? These tips will help you improve your effectiveness and increase your performance.

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  • 4 Proven Strategies to Make Your Content More Discoverable

    4 Proven Strategies to Make Your Content More Discoverable

    Make your content more discoverable by following these 4 strategies that are proven to work.

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  • How to Create an Interactive Quiz for Your B2B Marketing Strategy

    How to Create an Interactive Quiz for Your B2B Marketing Strategy

    Follow these steps to create quizzes that will engage your audience and generate quality leads in line with your B2B marketing strategy.

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  • Content Roundup: B2B Content Marketing Tips for 2016

    Content Roundup: B2B Content Marketing Tips for 2016

    The B2B content marketing tips you need to know as you move forward in the New Year.

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  • How B2B Brands Are Using Content Hubs in 2016

    How B2B Brands Are Using Content Hubs in 2016

    Find out how the world's leading B2B companies are leveraging content Hubs to create effective content experiences.

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  • The 7 Best B2B Marketing Infographics of 2015

    The 7 Best B2B Marketing Infographics of 2015

    Which infographics captured all the right trends and tactics in 2015? Read on to find out!

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